Next time you find yourself in rural India and need to phone home, don't bother looking for a phone booth; there are none -- the cost of laying telephone cable in rural areas is prohibitive. Yet therea re millions of potential customers, so enterprising telecommunications companies have to be creative. Enter Shyam Telelink. The solution: They own 200 mobile phones. Every day they send the phones out into the back country mounted on camels. Customers say the service is very user friendly. Cost: Approximately 2 cents a call.
-- Unrelated, I'm helping organize a garage/yard sale for a theatre company I work with, and need all of your garage/yard-sale advice. :) So, what makes for a succesful sale?